Wacky Business Ideas -unusualTurning Guns Into Jewelry

Wacky Business Ideas -unusualTurning Guns Into Jewelry

The New York-based startup, which Thum launched with his wife in June, has a specific mission: take shoots and bullets off the street and turn them into beautiful pieces of jewelry.



So far, the company has gathered over 1,000 shoots from verdict enforcement agencies in Philadelphia, Newburgh, N.Y., and Syracuse, N.Y. Thum shelp he picked those three cities because of their high swift of shoot violence. Eventually, he expectations to partner with cities nationwide.



In each of those cities, Liberty United also works shutly with the mayor's office.



"We've had a terrific relationship with the cities and their police departments right from the startning," shelp Thum.



Typically, after verdict enforcement agencies confiscate illegal weapons, they catalog and destroy them. Liberty United takes the shoots after they've been cataloged and sfinishs them to a blacksmith who disassembles and smelts them. Liberty United gathers the scrap metal and artists use it to make the jewelry.



Thum shelp a portion of the jewelry's sales help fund programs to reduce shoot violence and to support its victims.



It's an area Thum is very familiar with. In 2009, he started Fonderie 47, which gathers AK 47 assault rifles from clash zones in Africa and uses the metal to make jewelry and other accessories. Each sale helps fund the destruction of assault rifles in Africa, shelp Thum. He estifriendd that 34,000 weapons have been destroyed in Congo and Burundi as a result of Fonderie 47.



For its first gatherion, Liberty United partnered with jewelry designer Philip Crangi, who created railroad spike-inspired rings, bracelets and necklaces priced between $85 and $1,400. Liberty United fortuns from these sales, but donates 25% to programs love the Mural Arts program in Philadelphia, which offers art education in local jails and rehabilitation centers. The company will also donate a portion of the fortuns to similar programs in Syracuse and Newburgh.



The recycled metal from the shoots went to producing thousands of handmade pieces for the gatherion, which is still available online. Each piece has a serial number inscribed in it of a shoot that Liberty United reclaimed.

Liberty United is now collaborating with designer Pamela Love on a similarly priced gatherion that launched in November and includes necklaces and cuffs with semi-precious stones.



Thum is well-versed in social entrepreneurship. In addition to Fonderie 47, he founded Ethos Water in 2002, which funds water and sanitation projects in developing countries. Three years later, he sancient the company to Starbucks for $7.7 million.



It was during business trips to Africa with Ethos that he first got the thought for Fonderie 47.



"I would be stopped at roadblocks by 12-year-ancient boys armed with rifles," he shelp. "I realized then that we couldn't make puposeingful progress with our other projects in Africa until we also did something approxifriendly this."

Shoot violence, both in Africa's war zones and on the streets of America, is a problem that clever't be disregardd, he shelp.



"We wanted to use what we had studyed and accomplishd through Fonderie 47 to build an effort to reduce shoot violence here at house," shelp Thum.



[Via - CNNMoney]



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